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There is beauty in having a makeup routine: it's streamlined and simple. This is how I feel about my fresh-faced skin with swaths of rosy blush on my cheeks, paired with a pink lip and smear of neutral shadow on my lids. It's become my signature look, but then again, the same becomes the same and a routine becomes, well, routine. More than that, makeup can be so much more than just a matter of going through the motions — it's an art form.
Take it from the expert: "I feel like makeup can be very [therapeutic] because you play with color and you play with yourself," makeup artist Violette previously told Allure. "Use makeup not as a way to correct yourself but as a way to have fun and celebrate who you are."
I was reminded of this when Ilia Liquid Powder Chromatic Eye Tints, a range of shimmery liquid shadows (available in eight shades), landed on my vanity. My instinct was to reach for the shade Mythic — a metallic rose gold, a natural extension of my monochromatic makeup — for a splash of color. The ultra-creamy texture glides onto lids and allows several seconds to blend the pigment on lids before it dries down to a powdery finish.
Besides its pretty color payoff, the formula was so much more than the average powder shadow. It's a clean formula that's water-based and spiked with soothing glycerin and horse chestnut flower (and without synthetic dyes or fragrance) and doesn't compromise its playful and powerful pigment — with a big impact. Each of the frosty shades — available in copper, violet, and bronze tones — walk the fine line between modern and classic to enhance my eyes, without overpowering them.
During the day, I press them on with my fingers to add a soft shimmer, and in the evening, I layer them on using the doe-foot applicator or a shadow brush (I love Dior's Backstage Eyeshadow Shade Brush No. 21) to really shine bright in the night. Gleam, a soft gold shade (below), was another favorite — and framed the windows to my soul beautifully.
Ilia Liquid Powder Chromatic Eye Tint
To add this gleaming pop of color to your routine, you can nab Ilia's Liquid Powder Chromatic Eye Tint for $28 each at sephora.com. And then be sure to check out all of our 2021 Allure Best of Beauty Award winners for more might-just-change-your-life products.
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